JSW & Chery ready to shake India’s electric SUV space by launching of iCar V23 under ₹21 lakh with off-road design, 500+ km range, ADAS Safety, etc. features.
Another electric SUV is coming on Indian roads with bold boxy design, off road capability, and better range. The two big brands the JSW Motors and China’s Chery Automobile have collab to bring New JSW Chery iCar V23 Electric SUV. Globally, the iCar V23 model is known for its boxy off-road design, AWD option, and 510 km excellent range.
In India, the JSW Chery iCar V23 is locally assemble at JSW’s Maharashtra Plant. This model will compete with Thar EV or Tata Curvv EV which means model will carry off-road DNA, striking design and fresh new identity that too within price range under ₹21 lakh.
Launch & Price
With multiple sources report, the model is currently under development and the JSW Chery iCar V23 will be ready by late 2026 or early 2027. However, major production will start in August 2026 at JSW Chhatrapati Sambhajinagar Maharashtra Plant. With this production you may see delay in arrival of model with some media reports suggesting till 2028 launch.
When come to price, the JSW Chery iCar V23 will compete with Thar EV or Tata Curvv EV and to stay competitive, the model is likely to place between ₹17 to ₹21 lakh. The impact on price is due to locally assembled at JSW Motors Maharashtra.

Engine & Performance
This JSW Chery iCar V23 Electric SUV available in 59.93kWh (LFP pair with rear-mounted motor & 81.76kWh (NMC battery) pair with dual motor setup options at global level that too with RWD single motor and AWD dual motor configurations. But in India there is twist, the model likely to have variants 47.28 kWh, 59.93 kWh, & 69.8 kWh Lithium Iron Phosphate (LFP) batteries and 81.76 kWh Nickel Manganese Cobalt (NMC) batteries.
Now coming to performance, the EVs are known for silent driving but this model have range upto 510 km which is decent in city and highways. And likely to have same 104 kW DC fast charging. With good range, you may reach upto 100 km/h in 7.5 seconds and you can run it at top speed of 140km/h. Allover, the Chery iCar V23 EV comes with smooth performance, easy driving, and off road capabilities.
Exterior & Styling Design
JSW Motors & Cherry Automobiles both collaborate to strong muscular and modern styling design. With most likely dimensions figures 4220 mm in length, 1915 mm in width, 1845 mm in height and 2735 mm wheelbase; this iCar V23 EV carries stable stance.

Not just that, have good mixture of retro styling with modern electric elements like closed EV grille, round LED headlamps, and clean upright fascia. And with square wheel arches, high ground clearance (~210 mm), and 19-inch alloy wheels, this JSW Chery iCar V23 gives both utility and visual appeal which also make it best SUV for urban use and off-road adventures.
Suspension & Comfort Features
As the model comes with best off road capability in term midsize electric SUV, it is very oblivious that iCar V23 EV has better suspensions and comfort features. Well, this EV by JSW & Cherry uses MacPherson strut front and multi-link rear suspension which are tune for both stability and off-road capability.
With around 200mm ground clearance and long wheelbase upto 2735 mm, the model gives better riding, bump absorption, and enhanced stability on almost every road condition. This complete setup offers better control and high level comfort in driving.
Interior & Tech Features
Coming to another interesting things about the car which is interior and tech features. Well, the cabin with 5-seater spacious and electrically adjustable front seats made with premium materials & modern design theme very similar to global level. And likely to have multi-colour ambient lighting, foldable rear seats, and up to 744 litres boot space with physical buttons for ease of use and comfort.
When you see 15.4-inch touchscreen infotainment system, digital instrument cluster, and 7-speaker audio system looks good combination of tech features. You may see surprising tech features like Keyless entry & start or phone-as-key technology, unique AC, volume controls, and lights buttons, etc. will make this car more tech friendly. And likely to have connected vehicle systems, over-the-air (OTA) updates, user experience, cybersecurity and AI-based solutions under Tata Elxsi Partnership.
Safety Features
When come to safety you must start with the Advanced Driver Assistance Systems (ADAS) gives all standard safety. Then the iCar V23 EV has ABS, ESC, Adaptive Cruise Control (ACC), 6 airbags, etc. which cover almost all the sections of safety. This means you get decent safety features with security features.
This iCar V23 Electric SUV is already looks unique model under the Collaborative Shadow of JSW and Chery. Launch in India is great market strategy that too in SUV segment as this space in India Automobile Industry is at growing stage. With off-road quality, outstanding tech features, modern design, 500+ KM range, and smooth performance that too in budget friendly price of ₹17 to ₹21 lakh will make this mode stand out among all rivals.